Helping small brands discover and express their true self.

I use art and design to help home-cooked brands communicate their values and find their ideal audience.

How I help small brands like yours to grow

Dawn Studios services are tailored to help small brands, new and established, to take their brand from first sun to full light.

Single Project

Sunrise

For small brands that are just getting started. Get a logo and basic branding assets for marketing in one, easy-to-use kit designed for beginners.

  • Brand mood board
  • Color palette
  • Primary + secondary fonts
  • Primary + secondary logo
  • Two pieces of collateral
Get Started
Single Project w/ Retainer Option

Daylight

Month-to-month help for small brands that want a wholesale approach to their branding. I'll help with everything from a logo refresh, to UI and UX.

  • Full responsive logo suite
  • Brand patterns
  • Social media templates
  • Brand book + usage guidelines
  • Packaging or additional collateral
Get Started

How we'll work together to create your ideal brand

  1. Discovery Process

    When you start a project with me, the first step is- you guessed it- talking about it. We'll have an intro call and go over some questions that will help me to make the project of your dreams. Then I'll go research competitors in your field, and use the information you've given me to start creating a brand that's uniquely you.

  2. Direction Proposal

    I will come back to you with a direction for your brand, and once it's approved, I'll get cracking.

  3. Feedback

    Once I've got some material, we will have a feedback check-in. I'll show you what I've been cooking up, and we will make alterations if there are any ideas you're not a fan of.

  4. Brand Presentation

    Once the project is done, bursting with personality and ready to be free, I will prep all of your materials for you in one, easy to parse document. We can go over it together or over email.

  5. Offboarding

    I will leave you with a call to answer any and all questions you might have. You will also get a document with instructions on how to use your brand materials to make sure you're completely prepared for your brand's new life!

Kara Potts
Kara Potts — Owner

Your brand should be working for you.

For most small businesses, branding is an afterthought. You've got so much on your mind already, how do you also come up with a compelling brand? That's where I come in. I'll be your trusted advisor, helping you to identify what your brand truly stands for, who your audience is, and how you need to communicate with them to unlock growth.

I'm here to help you make something that lasts. With experience in art and design, I'm excited to take on every project with an out-of-the-box perspective that will serve to make your brand stand the test of time. I am inspired and driven by stories of people like you—small business owners that went after their dream— so here's mine!

Read the Dawn Studios Story

How I've helped other brands

Take a look at what's possible. Whether you're just getting started or already established, I can help.

  • Bacchanal Event Design

    Bacchanal Event Design

  • Retro Active Branding

    Retro Active Branding

  • Watsi Campaign

    Watsi Campaign

The Dawn Diaries

Enjoy deep dives into the creative process? Love art and design in general? Take a look behind the scenes.

  • December 1st, 2024

    Is Using AI Unethical?

  • December 1st, 2024

    Can you Stay Creative on a Deadline?

  • December 1st, 2024

    How to Find a Brand’s “Voice”